
The developments in Generative AI continue to progress at a rapid pace, especially now that we are approaching the release of language models like GPT-5. Last year, we at MSTR have already greatly benefited from the impressive advances in AI models such as Claude 3 from Anthropic and GPT-4o from OpenAI. The open-source community is also gaining strength, with Meta's new Llama 3 models.
Currently, all eyes are on GPT-5. What can we expect from GPT-5 and how can you prepare your business for it? In this blog post, we delve deeper into these questions and provide concrete tips to embrace these developments.
What is GPT-5?
GPT-5, a large language model (LLM) from OpenAI, is the successor to GPT-2, 3, and 4, and promises to bring significant improvements. Although the exact release date is not yet known, rumors suggest we might expect GPT-5 this summer. However, Sam Altman has also indicated that they want to roll out GPT-5 with a “gradual approach,” meaning a step-by-step method. What is clear is that GPT-5 aims to take a dominant position relative to other AI models, and given the improvements of GPT-4o, we can expect that OpenAI will certainly take that position with GPT-5.
How can I use GPT-5?
Currently, it is not possible to use GPT-5. However, it is expected that ChatGPT Plus subscribers will gain access to it within ChatGPT. Additionally, we anticipate (from a development perspective) that an API will become available to connect it with customized solutions outside of ChatGPT.
What improvements does GPT-5 have over GPT-4?
The specific improvements have not yet been released, but see below for the aspects we can at least expect:
Better reasoning (smarter) and advanced capabilities for complex tasks.
Larger context window (text that it can process).
Better history (already implemented in ChatGPT).
Improved at generating and analyzing long texts.
Better understanding of photos, speech, and videos (multimodality).
AI agents in GPT-5
It is expected that AI agents in GPT-5 will be able to perform a wide range of tasks, from writing texts and doing research to analyzing data and writing code. To achieve this, the agents must be capable of:
Understanding and interpreting given instructions;
Independently gathering and processing necessary information;
Performing complex calculations and analyses;
Generating and presenting the desired results.

A good example of an AI Agent where these 4 steps are applied is Devin, an AI programmer who can perform tasks independently.
This versatility and independence will distinguish the AI agents in GPT-5 from earlier AI models and also opens a world of possibilities for businesses to automate processes and work more efficiently.
How can you prepare your business for GPT-5?
To prepare your business as effectively as possible for this development, we outline several crucial components below:
Be proactive as a business and do not wait.
Work using the build/measure/learn principle.
Map your crucial business processes.
Analyze what data you possess.
Assess where AI has both positive and negative impacts.
Discover where the most value can be gained within your processes?
Start with small projects and experiments and scale them up gradually.

Should you still wait for an AI solution?
By starting to build your AI solution today, you lay a solid foundation that will only improve when more powerful models like GPT-5, and eventually GPT-6, are linked to it.
By getting started with AI now, you gain valuable experience and encounter important insights that will save you a significant amount of time. You learn to work with techniques such as prompt engineering and the RAG method (Retrieval Augmented Generation), essential components in the world of AI.
The role of MSTR as an AI partner
At MSTR, we are experts in AI solutions for businesses. We closely follow the developments and prepare well for the arrival of GPT-5. One of our best practices is that you need to look broader and further than what is currently possible with the technology. Our AI experts build and develop with the mindset that the models will only become faster and smarter.
As AI experts, we assist businesses in implementing GPT-5 and other AI technologies. We identify your specific challenges and opportunities and develop a tailored AI strategy, with knowledge sharing and collaboration at its core.
Conclusion GPT-5
GPT-5 promises to bring about a true revolution in the world of AI. With the integration of AI agents and advanced capabilities for text generation and reasoning, it offers unprecedented opportunities for businesses to automate processes and work more efficiently.
Now is the time to take action and prepare your business for the arrival of GPT-5. Experiment with AI, map your data and processes, and develop a clear AI strategy. As an AI expert, MSTR is ready to support you in this.
Do you want to know what GPT-5 can mean for your business? Then contact our AI experts for a free consultation.

Co-founder